We believe we can achieve a world in which all aspects of the beef value chain are environmentally sound, socially responsible and economically viable.
That all aspects of the beef value chain are recognised for delivering measurable positive impacts and continuous improvement towards key sustainability priorities.
Farmers and allied industry organisations
- Visibly demonstrate sustainable farming practices in your country
on a European stage.
- Show continuous improvement through achieving aligned targets.
- Help us to shape a joint vision of the future of the beef industry by being part of the conversation.
Processing, retail and food service
- Help your suppliers to implement aligned sustainability practices.
- Highlight the advances on sustainability in supply chains throughout Europe to your customers.
- Give greater visibility to meat industry benefits.
Civil society groups
- Be a valued part of the only Europe-wide framework to measure and address multiple aspects of the sustainability of beef production.
- Connect and constructively collaborate with partners in the beef industry on aligned sustainable practices.
- Advance the sustainability of beef production and actively contribute to the progress being made across Europe.
Action areas and outcome targets
- An intensity reduction of 15% in GHG emissions by 2025, with the aim of recognising the positive role beef production can contribute to mitigating climate change through reduction strategies and sequestration.
- Total usage of antibiotics below 10mg/Kg PCU by 2023.
- Reductions of 50% in the use of HP-CIAs by 2023.
Animal health and welfare
- Target mortality rates are below 1.5%. For systems with mortality rates above this target, a year on year reduction of 20% should be achieved.
- All animals to have access to loose housing (when housed) by 2030.
- All animals are given pain relief (analgesics) for all surgical procedures and for all forms of castration, dehorning and disbudding.
- A reduction in serious accidents (reportable; ref: European Reporting Framework) on farm and a reduction in fatalities with an overall target of zero.
- Financially viable farms that have a business plan in place.
Platforms are coordinated at country-level and can be existing organisations, programmes or schemes, or new groups from across industry, academia, government and society.
European countries France, Germany, Ireland, Italy, Poland and the United Kingdom each have a Platform.
The ERBS recognises Platforms committed to working towards the eight outcome targets.
ERBS recognition is measured across three stages. Platforms apply to ERBS for recognition, then implement their activity plans and finally, report annually against their progress.
“The ERBS is capturing the enthusiasm of our entire supply chain. Our aim is to make a difference and drive the sustainability of beef production.”Claire Donoghue Chair ERBS