We welcome Pernod Ricard as a SAI Platform member

3rd March 2022

“Grapes, cereals, sugar cane, agave, fruits, botanicals… Agricultural crops are at the core of each of our wine and spirit brands. This is why it is so important for Pernod Ricard to engage deeply in the sustainability battle of each of our terroirs. Joining SAI Platform will help us in this effort towards sustainable agriculture.”

Jean François Roucou, Group Director of Sustainable Performance, Pernod Ricard

Pernod Ricard is one of the leading global wine and spirits groups with 240 premium brands available in over 160 countries. They produce and source over 100 ingredients (wheat, barley, cane, beet, grapes, agave etc.,)  and other flavouring ingredients (coffee, coconut, star anise, juniper, orange, gentian etc.,) from over 250,000 hectares of land across more than 65 countries.

Their core business is inextricably linked to nature and well-functioning ecosystems so Pernod Ricard is committed to nurturing every terroir and its biodiversity. They are working with their farmers and partners to develop sustainable and regenerative agricultural practices within their own vineyards and beyond to help with carbon sequestration, biodiversity enhancement and community empowerment. Their 2030 Sustainability & Responsibility roadmap has been recognised as a UN Global Compact LEAD for their work on the SDGs – the only wine & spirits company to receive this accolade.

To learn more about Pernod Ricard, visit their website.